Data Bites: Driver Media Usage

Explore the Media Drivers Trust Most

In this edition of Data Bites, explore exclusive findings about drivers’ media usage, including: 

• What industry publications 56% of drivers rely on for updates
• The 25% of drivers who actively engage with YouTube for video content
• The news sources preferred by 60% of drivers
  

This report is based on years of surveys, polls, and advisory board discussions, giving you an in-depth look at the media habits shaping the driver community today